I'm Emily

A marketing strategist making Penner Collective the home for connection, learning and  growth.  Take a look around, stay a while and let me know if you need anything at all.  Thank you for being here! 

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TOp categories

Sample Page

This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this:

Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.)

…or something like this:

The XYZ Doohickey Company was founded in 1971, and has been providing quality doohickeys to the public ever since. Located in Gotham City, XYZ employs over 2,000 people and does all kinds of awesome things for the Gotham community.

As a new WordPress user, you should go to your dashboard to delete this page and create new pages for your content. Have fun!


Branding or marketing? What's the difference? 

A breakdown of branding and marketing strategy, helping you decide what you need.  Spoiler: you need both.


4 things you should know about your brand

When thinking about your 'brand', it's easy to stop at your logo, fonts and colours.  That's just the design.  Get into your brand identity with this structured approach.


Get our example strategy & template

There are countless strategy templates out there - but none that show you a good (or realistic) final version.  See my completed marketing strategy with my notes on what to include, what not to include and the questions it should really answer.

free download