Brand audit
not sure where to start?
Sometimes you know you need something - that 'je ne sais quoi' that lies somewhere in the depths of a brand strategy, a social media plan, a launch campaign and... who knows what else?!
Let's take some time to see where you're at. We'll take a look around, survey the scene, and test the waters so that we can be absolutely sure of your next steps.
To figure out where to go, we need to know where you are.
Taking stock of your brand experience
THE QUESTIONS to consider
01
02
03
04
We'll look at your content and all customer touch-points to get a sense of your current brand experience. With fresh eyes and targeted research, we'll analyse your current standing.
Let's revisit your intention. How do you want your customers to feel? We can then compare where you are and where you want to be.
Let's take a look at where you're at in the market context. How are you differentiated from your competitors? What are they doing well? Not so well?
The 'so what?'. We'll summarise our observations and provide some recommendations about where to go from here. Actionable, prioritised steps for the road ahead.
We'll gather the info, get the context and understand your brand intentions before we dive in.
questionnaire & call
The heart of the project. We'll review all your brand touch-points and competitors.
reearch & analysis
You'll get a detailed analysis and summary of observations and next steps, discussing it all in a call.
