Let's lift the veil with a template and example
Let's lift the veil with a template and example
DOWNLOAD
• Ready-to-use template (Microsoft Word)
• Strategy example (PDF) providing guidance for each section, including:
• Objectives
• Strategic approach
• Key performance indicators (KPIs)
• Customer segmentation
• Channel plan
• Customer journey
I've been strategy-obsessed since my first days in advertising. Always the one to ask 'why', I've made sure that I am always able to answer that question myself! There's nothing better than an afternoon spent with my tea, my notepad (I still brainstorm with pen-in-hand!) and my strategy document.
I don't want you to be left staring at that linking cursor, so I'm giving you a jumpstart with this template and example.
Let's go for it!
Download the marketing strategy.