Brand & marketing strategy

plotting & planning

We believe in brand strategy that informs our marketing messages.
In marketing strategy that informs our campaign.
And a campaign plan that puts it into practice. 

You don't have effective execution without strategy
And you don't have meaningful strategy without execution.

Let's pair the two.

brand strategy

We'll take an in-depth look at your customers, your internal identity, external positioning and expression. You'll pinpoint your niche and the story that is wholly and truly yours. 

marketing strategy

Let's make sure the right people here your story. We'll establish your marketing goals and how you're going to achieve them, outlining your messages, channels and approach.

campaign plan

Bringing the brand to life, understanding what you say (through your brand story) and how you say it.  



Workshop 1 - Focused on customers and competitors.



Strategy-writing - drawing on research and our workshops, we'll devise the strategy that spans your customer, your identity/positioning and your story. 


Strategy & campaign plan presentation - We'll present the 1st draft of the brand strategy, answering all questions and feedback on board.



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Workshop 2 - Focused on your identity and storytelling. 

Final delivery - we'll deliver the final presentation and all files needed to get to the action.


how long does the process take?

Strategy development usually takes around 3 weeks.  More, if we need to gather first-hand customer research.

do you only work with female-founded brands? 

No! We are thrilled to work with brands of all different sizes, of all different make-ups. We wholeheartedly believe that gender equality needs to be championed by men as much as women, so we love to work with all human beings to make as much impact as possible. 

how involved do i need to be?

You have 1000 things on the go.  We totally understand.  To get the best strategy possible, we need about a day's worth of your time that will be spent 'workshop style'.  From there, we need to present the strategy and take on board any feedback you have before final delivery.

Let's get to work on your brand strategy

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